Category Blog Posts

How Barista Coffee Entered A New FMCG Vertical Using Vanik Services

Vanik – India’s largest online platform for distribution trade has helped many Indian brands build Pan-India sales and distribution network at extremely low cost and in record time. Now, even well known national brands are approaching Vanik. Here’s one such…

How To Double Sales – A Tested And Trusted Way

Every business wants to grow as fast as possible. Question: How your company Can Double Its Sales Within Next One Year. There are only two ways to achieve it – either hike product price if number of customer is to remain…

Is Credit A Bad Idea ? Learn New Age Credit Management

Credit is a necessary evil in distribution trade. Distributors have to extend credit to retailers for sales growth and brands have to offer credit to distributors, sooner or later. Refusing credit to credible partner means loss of opportunity. When competitors…

Will You Sell Through Super Market ?

Supermarkets, Malls, Departmental Stores, Large Retail Chains like Big Bazaar, DMart etc. form a distinct channel of B2B distribution called organized retail or Modern Trade (MT). As opposed to General Trade (GT) where distributors, wholesalers, dealers, stockists, retailers etc. form…

How To Find Distributors In Surrounding Areas

Selling directly to consumer has its limitation – growth comes at the expense of more investment in sales staff, customer relationship, delivery and logistics. On the other hand – selling through intermediaries like distributors, dealers, wholesalers mean a fixed cost…

Why Distribution Negotiation Fail And How To Safeguard Success

Manufacturers and channel partners are two sides of same coin – one produces and the other sells. Together, they make a successful business entity. Though the relationship is mutually beneficial and one should court the other like a perfect marriage…

How Not To Fail – Lessons For Start-Up Entrepreneurs

Entrepreneur has a dream – to create next Airbnb or Uber. Founders have bright ‘ideas’ –  firmly believe their tech start-up can change the market – bringing in millions of dollars. However, in reality,  most start-ups fail. Why such bright…

Introducing BazarA2Z.Com – Wholesale E-Commerce Platform

Wholesale and Distribution are two key components of any B2B sales channel. While distribution is more organized and account for lion’s share of b2b sales in urban areas – wholesale remains a prime source of retail supply in rural areas.…